Taylor Swift's magazine covers didn't sell in 2010, says report
While Taylor Swift has success moving records off the shelves, she has a little trouble getting magazines off newsstands. Editors aremore likely to sell more issues if they put Lady Gaga on their cover, according to Women's Wear Daily.
Magazine covers featuring the country star had some of the poorest sales in 2010, according to numbers crunched by the Audit Bureau of Circulations. The April issue of Elle magazine, which featured Swift on the cover, was the worst-seller of the year for the publication, with 60,000 less sales than the average issue.
Her Glamour November cover was the second worst-selling for that publication, and her Marie Claire cover in July was that magazine's third worst-selling issue of the year.
Lady Gaga, however, had some of the greatest success on newsstands. Her scantily clad cover of the July 8 issue of Rolling Stone was the top-selling issue of the year for that magazine with 245,000 copies sold, three times better than the magazine's average for 2010. The singer's April issue of Cosmopolitan sold 1.7 million copies, which was its best-seller. Lastly, the September issue of Vanity Fair with Lady Gaga on the cover sold 450,000 issues, making it the magazine's second best-selling of the year.
Rhianna's GQ cover in January, which was the second-best seller of the year for that magazine, was another top-seller for the year.
Other stars had uneven sales in 2010. Jessica Simpson gave Lucky magazine their best-selling cover in November, but her issue of Marie Claire in November was the worst-selling cover of the year for that magazine. Anne Hathaway's Instyle cover was the second best-seller of the year for the magazine, while her Vogue issue in November was its second-worst seller in 2010 for that publication.